Get Organized In The New Year
January 15, 2015
New Listing!!
January 24, 2015In 2012, the National Association of Realtors and Google combined efforts to study home shoppers’ usage of digital media:
Key Statistics & Findings
1. 90% of home buyers searched online during their home buying process
2. Real Estate-related searches on Google grew 253% over the past four years
3. Real estate brokers related searches on tablets grew 300% year-over-year
4. 52% of actions on real estate brand sites come directly from a local search on a search engine
5. 78% visit 3+ sites prior to taking action on a real estate site
6. 70% of home shoppers use video for the purpose of touring the inside of a home
7. 51% of online video home research occurs directly on YouTube
8. Open houses are rarely or not used at all by 55% of home buyers
9. Only 28% of home buyers frequently or occasionally use Print Newspaper or Advertisements
10. A mere 3% of home buyers frequently use (with 82% rarely or not at all using) homebooks and magazines
Check out www.sunvalleylife.com to see how Jamie Coulter can sell your home using today’s media technology.